Stanley Convergent Security Solutions (Formerly HSM Electronic Protection Services, Inc.) Wins Top Marketing Program Award at Industry’s International Security Conference

NAPERVILLE, IL (April 5, 2008)—Stanley Convergent Security Solutions, Inc. (Stanley CSS), formerly HSM Electronic Protection Services, Inc., was twice honored during the electronic security industry’s international conference (ISC West) at the 13th Annual SAMMY (Sales and Marketing) Awards. Finalists in an unprecedented six of 12 categories, Stanley CSS was awarded the top marketing award of the night, the Overall Integrated Marketing Program of the Year award for the third year in a row. Stanley CSS also won the Best Commercial/Industrial Sales Brochure for a second year.

The winning Integrated Marketing Program of the Year entry included items that encompassed creative pieces in all facets of the Stanley CSS marketing program, from the ASIS HSM-Stanley Double Agent Lounge tradeshow booth that debuted in Las Vegas with authentic black jack and poker tables and Secret Agent look-alikes to the very simple, but unique promotional item of custom playing cards with attention grabbing sayings on each such as “HSM Deals A Winning Hand;” “HSM has a full house of security services;” and “HSM customers win hands-down.”

The Best Sales Brochure was for the company’s Commercial Capabilities brochure. The concept for this brochure is “Take a closer look at HSM.” The theme is introduced on the cover and is exemplified by the die-cut windows that only show you a hint of the picture below… urging the reader to “Take a closer look.” When you open to the first page, the rest of the picture is revealed along with the topics of Intrusion Alarm, Fire Alarm, Video Surveillance, Access Control, Online eServices and Integrated Security Solutions which are then presented throughout the brochure, allowing the reader to take a closer look at the company’s commercial security offering. Each photo was chosen to relate to key decision makers in the commercial security arena and make a bold impact by reaching across almost three quarters of the full page spread.

“The unique approach used in the Stanley CSS marketing materials and programs, differentiates Stanley CSS among the competition. We do not let any item leave the door without adding a special twist of originality and innovation and we attribute this as one of the major factors that sets Stanley CSS apart from the crowd in these award ceremonies,” stated Beth Tarnoff, Director of Marketing.

Sponsored by Security Sales & Integration, the magazine annually honors security dealers and integrators who exemplify professionalism and provide the finest example of excellence in their sales, marketing and installation endeavors. Grading and judging encompassed specific criteria including, but not limited to: originality, innovation, cost effectiveness, value and company representation effectiveness.

Tony Byerly, Chief Operating Officer, Stanley Convergent Security Solutions, said “It’s an honor for Stanley CSS and its employees to receive this valuable industry recognition for the third year in a row. It only confirms Stanley CSS’s ongoing commitment to quality and customer service. We do everything with a purpose and in an award-winning fashion.”

See Security Sales & Integration magazine article “Marketing Monster of the Midway” (PDF).

For more information about The SAMMY Awards view: www.securitysales.com. For more information about Stanley CSS view at www.stanleycss.com.

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Editor’s Note: A part of the Stanley Works (SWK), Stanley Convergent Security Solutions, Inc. (formerly HSM Electronic Protection Services, Inc.) is the fourth largest electronic security company, second largest commercial security services company and one of the largest system integrators in the United States with over 60 offices serving over 110 of the country’s largest metropolitan markets. Stanley CSS designs, installs, monitors and services security systems for industrial, government, commercial, residential and national account customers. Stanley CSS represents a network of resources, state-of-the-art technology and a culture dedicated to excellence; where its employees have the training, the equipment and the processes they need to deliver the finest security solutions in the industry. Stanley CSS provides the best of both worlds, a local company with global resources and one of the most trusted names in security serving over 235,000 customers.